Market Legitimacy: An Investigation into the Institutionalization and Legitimation of Hispanic Cultural Markets
Document Type
Conference Presentation
Conference Title
Consumer Culture Theory Conference
Location
Fayetteville, AK
Conference Dates
June 18-21, 2015
Date of Presentation
6-21-2015
Recommended Citation
Ruvalcaba, C.
(2015).
Market Legitimacy: An Investigation into the Institutionalization and Legitimation of Hispanic Cultural Markets.
Paper presented at Consumer Culture Theory Conference in Fayetteville, AK.
https://scholarlycommons.pacific.edu/esob-facpres/188
