Date of Award
Master of Arts (M.A.)
It is the purpose of this investigation to (1) review the background of Graham’s early training and environment to determine what factors may have influenced him; and to (2) analyze six televised sermons of May 10, 17, 25, 31, and June 7, and 14, 1958 respectively to determine the persuasive speech techniques employed.
Nickerson, Melvin Roy. (1960). An analytical study of selected sermons of Billy Graham from the San Francisco Crusade of 1958 with reference to techniques of persuasion. University of the Pacific, Thesis. https://scholarlycommons.pacific.edu/uop_etds/1463