The Influence of Online Review on Purchasing Intention
Document Type
Conference Presentation
Conference Title
Decision Sciences Institute
Location
New Orleans, LA
Date of Presentation
11-1-2009
Recommended Citation
Huang, A.,
Kang, T.,
&
Hung, S.
(2009).
The Influence of Online Review on Purchasing Intention.
Paper presented at Decision Sciences Institute in New Orleans, LA.
https://scholarlycommons.pacific.edu/esob-facpres/214