Dave Brubeck and Iola Brubeck on Dave's appearance on the cover of Time magazine in 1954

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SS: And, with the quartet, more attention nationally, internationally, things were moving forward with your career. But in November, 1954, you appeared on the cover of Time Magazine, which was quite an accomplishment for a jazz musician. How did that come about?

DB: Through Columbia Records I would guess, because they would know how to get through people like at Time Magazine. And, I have to give them credit for setting this up.

SS: And so they were doing a feature story on the quartet at the time? Is that right?

DB: It was a story on the quartet, and on what was happening in jazz, very similar to the story they did with Wynton Marsalis, where it's on him, but his influence on other jazz musicians. It was very parallel.

SS: OK, and you ended up on the cover. Did you know about that ahead of time, that you were going to appear on the cover? Was it a surprise to you?

DB: No. I knew they were doing the story, but I had no idea when it would come out.

IB: And you didn't know you would be on the cover either, did you?

DB: I don't think I knew that.

IB: Just a feature story is what...

DB: And I thought it would be Duke Ellington because they were doing a story on Duke.

SS: He was included in the story about jazz.

DB: Yeah, probably, but they were doing a complete story on him. And, he was the one I thought would be the cover, and the story. Instead, they switched to me, and I was on tour with Duke. And, he brought Time Magazine to my hotel room at 7 o'clock in the morning, knocked on the door and said, "Dave, you're on the cover of Time Magazine." I couldn't believe it, and I was so embarrassed that Duke would bring me that magazine. And, it wasn't him. But, he was next when they did the next jazz guy.

Date Original

2007

Resource Identifier

DVD1-06-TimeMagazineCover

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Publisher

Holt-Atherton Special Collections, University of the Pacific Library in conjunction with the Experience Music Project

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