Title

The Effect of Videos and Actions on Charitable Behavior

Lead Author Major

Psychology

Format

Event

Faculty Mentor Name

Jessica Grady

Faculty Mentor Department

Psychology

Abstract/Artist Statement

When making decisions regarding behavior, things we see in the media or behaviors we see from our peers often inspire us. The aim of this study is to analyze the effects of a prosocial video that is watched, as well as prosocial behavior that is seen from a college student, on how willing participants report they would be to donate to charity. Prosocial behavior is offering help to others. The study will contain 40 participants from the University of the Pacific. Participants will enter the study and watch a video, either the neutral video or the prosocial video, and watch either a neutral or prosocial interaction between the researchers. Then participants will take a survey on willingness to donate to charity. Data are still being collected at this point in time. Keywords: media, charity, donation, peer influence, college students

Location

Vereschagin Alumni House

Start Date

3-5-2020 5:30 PM

End Date

3-5-2020 6:30 PM

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May 3rd, 5:30 PM May 3rd, 6:30 PM

The Effect of Videos and Actions on Charitable Behavior

Vereschagin Alumni House

When making decisions regarding behavior, things we see in the media or behaviors we see from our peers often inspire us. The aim of this study is to analyze the effects of a prosocial video that is watched, as well as prosocial behavior that is seen from a college student, on how willing participants report they would be to donate to charity. Prosocial behavior is offering help to others. The study will contain 40 participants from the University of the Pacific. Participants will enter the study and watch a video, either the neutral video or the prosocial video, and watch either a neutral or prosocial interaction between the researchers. Then participants will take a survey on willingness to donate to charity. Data are still being collected at this point in time. Keywords: media, charity, donation, peer influence, college students