Title

ASuop Election Design

Lead Author Major

Graphic Design

Format

Senior Art and Design Exhibition

Faculty Mentor Name

Marie Lee

Faculty Mentor Department

Graphic Design

Abstract/Artist Statement

Design is all around us from street signs to posters to the clothes we wear. My work focuses a lot on print materials like posters, but extends into identity, branding marketing and development of collateral materials. I like to catch the audiences’ eye and leading them to a discovery of the idea behind the piece. My design goes beyond just organizing the text and visual elements on the page to give it a strong sense of meaning and importance. It uses color to help create a feeling, visuals to support the theme, and structure to help the audience go through the design with ease. I am influenced by constructivism and postmodernism. I love the two-dimensional feel of constructivist work that still expresses space and motion. Its typography is bold and expresses emotion throughout the piece by how it is placed and nested together with other elements. In addition to constructivist spacial relationships and motion, my work is very playful and usually contains more color than just the constructivist yellow, black, red, and white. I don’t mind breaking rules to create interesting designs. This is why I am influenced by post-modernism/modernism as well. I was looking up modernist designers when I stumbled upon Walter Allen Helbig and really loved how his use of simple two-dimensional illustrations with bold color telling the story. He does not rely on text, just as I tend to stray from using text if I can. The way we can design to better communicate information and ideas, really changes how people view everything around us. Graphic design is something that the world cannot do without, and being able to contribute to the design field is something I look forward to doing every single day.

Location

Reynolds Art Gallery

Start Date

20-4-2015 6:00 PM

End Date

9-5-2015 8:00 PM

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Apr 20th, 6:00 PM May 9th, 8:00 PM

ASuop Election Design

Reynolds Art Gallery

Design is all around us from street signs to posters to the clothes we wear. My work focuses a lot on print materials like posters, but extends into identity, branding marketing and development of collateral materials. I like to catch the audiences’ eye and leading them to a discovery of the idea behind the piece. My design goes beyond just organizing the text and visual elements on the page to give it a strong sense of meaning and importance. It uses color to help create a feeling, visuals to support the theme, and structure to help the audience go through the design with ease. I am influenced by constructivism and postmodernism. I love the two-dimensional feel of constructivist work that still expresses space and motion. Its typography is bold and expresses emotion throughout the piece by how it is placed and nested together with other elements. In addition to constructivist spacial relationships and motion, my work is very playful and usually contains more color than just the constructivist yellow, black, red, and white. I don’t mind breaking rules to create interesting designs. This is why I am influenced by post-modernism/modernism as well. I was looking up modernist designers when I stumbled upon Walter Allen Helbig and really loved how his use of simple two-dimensional illustrations with bold color telling the story. He does not rely on text, just as I tend to stray from using text if I can. The way we can design to better communicate information and ideas, really changes how people view everything around us. Graphic design is something that the world cannot do without, and being able to contribute to the design field is something I look forward to doing every single day.