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Date of Award

2001

Document Type

Thesis - Pacific Access Restricted

Degree Name

Master of Arts (M.A.)

Department

Communication

First Advisor

Qingwen Dong

First Committee Member

Jeffrey Miles

Second Committee Member

Alan Ray

Abstract

This study investigated how Corporate Intranets are used by employees. It also examined the relationships between Intranet use and employees' self-concept and their commitment to their organization. In total, 230 surveys were collected from a large financial company in the high-tech industry headquartered in Silicon Valley. The survey measured organizational commitment, self-concept, work-self-concept, information seeking behaviors, Intranet use, types of information found on the Intranet, and additional demographic information. Statistics were computed using the SPSS program to run bivariate correlations. This study yielded many findings. Three key findings have emerged from this study that contribute to our understanding of self-concept in the work environment and new factors related to organizational commitment. The first indicated a positive relationship between employees' satisfaction with Intranet content and navigation and their work-self-concept. The second showed that satisfaction with Intranet content and navigation was also positively correlated with elements of organizational commitment. The third finding indicated that employees' work-self-concept had a significant relationship with elements of organizational commitment. The results of this study build on previous literature on information seeking behaviors, organizational commitment and self-concept. This study also contributes to academic research on the Intranet as a new organizational communication medium. The relationships between Intranet use and work-self-concept and commitment offer many possibilities for future research.

Pages

104

ISBN

9780493153292 , 0493153292

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