Title

Herald of Schema

Lead Author Major

Graphic Design

Format

Senior Art and Design Exhibition

Faculty Mentor Name

Marie Lee

Faculty Mentor Department

Graphic Design

Abstract/Artist Statement

My passion for art started at a very young age in elementary school when I first started drawing. I grew up exploring the designs in my surroundings. I noticed that we are often surrounded by designs that fail to communicate their messages because of poor craftsmanship and the lack of attention to details, and unclear meaning about it. In high school, I was shocked reading a history book; beside poor layout and readability, the book was full of spelling and grammatical mistakes, and included unnecessary information. After exploring my surrounding and seeing the variety of designs, of both good and bad quality, I decided to make my mark in the graphic ¬design field. Consequently, I strive to improve poor designs in terms of communication, quality, process, creativity, and by removing unnecessary elements. In order to create a good piece, one needs to have a specific process, a designated target audience, and a specific context. I want to help companies that need improvement in strong and direct visual communications to express their message clearly and in a creative way to their target audience. My inspiration often comes from simple and clean style of sportswear design and other compelling visual concepts. I find working with sportswear allows me to express and explore more ideas and experiment as a graphic designer. My design often combines my concepts of grid organization, process, and creativity with the simple and clean style and compelling concept of sportswear design .

Location

Reynolds Art Gallery

Start Date

20-4-2015 6:00 PM

End Date

9-5-2015 8:00 PM

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Apr 20th, 6:00 PM May 9th, 8:00 PM

Herald of Schema

Reynolds Art Gallery

My passion for art started at a very young age in elementary school when I first started drawing. I grew up exploring the designs in my surroundings. I noticed that we are often surrounded by designs that fail to communicate their messages because of poor craftsmanship and the lack of attention to details, and unclear meaning about it. In high school, I was shocked reading a history book; beside poor layout and readability, the book was full of spelling and grammatical mistakes, and included unnecessary information. After exploring my surrounding and seeing the variety of designs, of both good and bad quality, I decided to make my mark in the graphic ¬design field. Consequently, I strive to improve poor designs in terms of communication, quality, process, creativity, and by removing unnecessary elements. In order to create a good piece, one needs to have a specific process, a designated target audience, and a specific context. I want to help companies that need improvement in strong and direct visual communications to express their message clearly and in a creative way to their target audience. My inspiration often comes from simple and clean style of sportswear design and other compelling visual concepts. I find working with sportswear allows me to express and explore more ideas and experiment as a graphic designer. My design often combines my concepts of grid organization, process, and creativity with the simple and clean style and compelling concept of sportswear design .