Title

The American Red Cross and 9/11.

Poster Number

33

Format

Poster Presentation

Abstract/Artist Statement

On the morning of September 11, 2001, the United States experienced the cruel power of terrorist group's first-hand. Four planes headed to different destinations and were hijacked by terrorists. The outcome was both tragic and devastating, and lead to two planes crashing into the World Trade Center in New York City, one plane into the Pentagon in Washington D.C., and the last plane crashing into a Pennsylvanian field. During this time the United States was in a total state of flux. People were worrying about locating loved ones and our government was attempting to find answers about what happened, as well as gain an explanation of why it happened. Many of us were looking for help forcing us to turn to none other than ourselves for comfort and guidance. At this point, non-profit organizations were pushed into the spotlight to attempt to calm and comfort our nation during the wake of the attacks. An organization that aided in the relief effort was the American Red Cross. By being thrust to the forefront of America's attention, several public relations problems surfaced. By doing an analysis of the American Red Cross' public relations response on both national and local levels, we can gain insight to both the effectiveness and appropriateness of the organizations action after September 11, 2001.

Location

Pacific Geosciences Center

Start Date

26-4-2003 9:00 AM

End Date

26-4-2003 5:00 PM

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Apr 26th, 9:00 AM Apr 26th, 5:00 PM

The American Red Cross and 9/11.

Pacific Geosciences Center

On the morning of September 11, 2001, the United States experienced the cruel power of terrorist group's first-hand. Four planes headed to different destinations and were hijacked by terrorists. The outcome was both tragic and devastating, and lead to two planes crashing into the World Trade Center in New York City, one plane into the Pentagon in Washington D.C., and the last plane crashing into a Pennsylvanian field. During this time the United States was in a total state of flux. People were worrying about locating loved ones and our government was attempting to find answers about what happened, as well as gain an explanation of why it happened. Many of us were looking for help forcing us to turn to none other than ourselves for comfort and guidance. At this point, non-profit organizations were pushed into the spotlight to attempt to calm and comfort our nation during the wake of the attacks. An organization that aided in the relief effort was the American Red Cross. By being thrust to the forefront of America's attention, several public relations problems surfaced. By doing an analysis of the American Red Cross' public relations response on both national and local levels, we can gain insight to both the effectiveness and appropriateness of the organizations action after September 11, 2001.