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Date of Award

2014

Document Type

Thesis - Pacific Access Restricted

Degree Name

Master of Arts (M.A.)

Department

Psychology

First Advisor

Carolynn Kohn

First Committee Member

Matthew Normand

Second Committee Member

Joanna Royce-Davis

Abstract

The purpose of the current study was to systematically evaluate the effect of individualized, normative feedback on college students' self-reported alcohol consumption and estimated peers' consumption using an ABC multiple baseline across participants design. Due to significant attrition, only four college students completed the study. These students self-reported their alcohol consumption and their peers' estimated alcohol consumption twice per week for an average of 14 weeks using Google Form ® . Participants were sent two feedback emails throughout the study: a control statement praising them for their efforts in the study, and an intervention statement containing normative, albeit arbitrary, feedback. Two participants lowered their estimates of peers' consumption, and to a lesser extent their own consumption, after receiving the control statement, suggesting that any type of feedback, regardless of content, has the potential to influence self-report. However, these conclusions are limited by a small sample size and the lack of control participants.

Pages

99

ISBN

9781321285093

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